irwinSolutions

Client Overview

CeBIT Australia

•	CeBIT Australia is the leading ICT trade show in the Australasian Region.
•	30,000+ visitors
•	720+ exhibitors

Challenge:
To provide an innovative solution that will facilitate business matching for exhibitors and visitors

Our Involvement

Working closely with the HFA team, irwinSolutions customised and deployed smartAPPOiNT with some enhanced features:

•	Intelligent business matching
•	Real-time online appointments
•	Automated messaging
•	Automated reminders
•	Exhibitor calendars
•	Exhibition Planner for visitors

Value Delivered

to visitors:
Productive time is maximised at the exhibition

to exhibitors:
Relevant exposure is maximised (by pre-scheduling appointments, the right business contacts are made)

to CeBIT Australia:
Reinforcement of innovative, efficient and value-driven brand image. A successful exhibition from an exhibitor and visitor perspective means repeat attendance (customer retention) for future years.

To speak with someone about our work with CeBIT Australia please call 1300 88 84 88

smartAPPOINT™ is a smart way to work the show-floor. You know ahead of time exactly who you need to meet with, where they are, and what time you can turn up and have the right person available to talk to you. It is a revolution in tradeshow navigation.”

(Jackie Taranto, Managing Director, Hannover Fairs Australia)